Add Value-Boosting Links to Your Blog Posts (2025 Blogging Tips)

Hey Blogger! Ready to Supercharge Your Content?

Your blog posts are up, your lead magnet is in place, and you’re repurposing content like a pro. Now it’s time to level up each blog post by adding links that:

•  Boost your SEO rankings

•  Keep readers on your blog longer

•  Build trust and authority

•  Even start earning affiliate income 💸

Let’s break this down into simple, smart steps you can apply to every blog post.

What Do We Mean by “Value-Boosting” Links?

These are the links that turn your post into a helpful, interconnected resource. They include:

1. Internal Links – linking to other posts/pages on your blog

2. External Links – linking to helpful outside resources (for credibility)

3. Affiliate Links – linking to products or tools you recommend (and earn from)

Why Links Matter More Than You Think

Here’s what the right links do:

• Help readers explore your blog further

• Show Google that your content is organized and relevant

• Monetize your content naturally with helpful product recommendations

• The goal? Keep people clicking, learning, and trusting you.

Let’s Break Down Each Link Type

1. Internal Links (Your Own Blog Posts)

These help:

• Guide readers deeper into your content

• Improve SEO (Google loves interlinked posts!)

• Increase time-on-site 

Where to add:

• When mentioning a related topic

• At the end of sections (e.g., “Want to go deeper? Read this next → [Link]”)

• Inside bullet lists or callout boxes

Real Example

In my “Lead Magnet” post, I link to:

➤ “How to Set Up a Free Email Platform”
➤ “How to Add Your Lead Magnet to Older Posts”

Use descriptive anchor text like: “download your free checklist here” rather than “click here”

2. External Links (Trusted Resources)

Use these to:

• Support a claim or stat

• Link to official tools or references

• Show your readers that you’ve done your research

Best Practices:

• Only link to relevant, credible sources

• Set links to open in a new tab

• Don’t overdo it — 1–3 per post is enough

Example: When mentioning MailPoet or Canva, I link to their official sites.

Good SEO tells Google: “this post connects to the wider web in a helpful way.”

3. Affiliate Links (Monetized Resources)

Affiliate links let you:

• Recommend tools you already use 

• Earn a small commission if readers buy

• Monetize your blog naturally (without ads!)

How to use them:

• Add affiliate disclosures (it’s the law!)

• Use buttons, callouts, or text links

• Make sure your recommendation is honest and personal

Example:

In my Canva Pro tutorial, I use:

➤ A text link inside the post
➤ A branded Canva-designed button that says “Try Canva Pro Free”

Add a simple note like: “I may earn a small commission at no extra cost to you.”

Step-by-Step: How to Add Value-Boosting Links to Any Post

1. Open your blog post draft

2. Scan for places where a link adds value:

   • Is there a related blog post you’ve written?

   • Do you mention a tool or service?

   • Is there a stat or source you could cite?

3. Insert the link with clear anchor text

4. Format it to stand out (bold, button, underline, etc.)

5. Set affiliate/external links to open in new tabs

Link Placement Ideas